AT&T Holiday Takeover

Environmental Design

Holiday theme takeover for the AT&T Flagship store in Chicago

This is one of the exciting project that I got to be a part of the process from designing to installing on site. It is a really special feeling seeing the design on the computer screen comes to life in front of me. Even though I had an idea of all the elements' dimensions but it is still breath-taking seeing them in person.

Here are some "before and after" photos of the store:

More photos from different angles of the store:

View from the main window of the store

View from the side window

Overall view

Photos of different displays in the store:

My responsibilities:

Concept developing, art direction, graphic design, UI assets design for interactive screens, print-ready production files, presentation deck, installation support on-site